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Peerview Data Insights

Human Intelligence Makes the Artificial Intelligence World Go 'Round

Some might say that using AI-driven analytics software is the best way to go about dealing with your company performance data.  After all, what's not to trust about AI? Isn't the whole appeal of AI that it does everything seemingly more quickly and flawlessly than a human ever could?

At Peerview Data, we'd like to suggest that assumption is flawed. Why? Because there is so much that AI-alone cannot and does not bring to the table. Artificial Intelligence cannot establish trust, instill confidence, calm worries, or empathize. Basically all of the things that you, as a business owner, need in times of uncertainty…which, as a business owner, is frequently.

Having human intelligence and insight accompany the analyzed data is what makes the whole system work. We recommend that individual companies turn to a trusted data-savvy advisor, like a CPA or business consultant. Combining those insights with analytics allows you to handle the process peacefully as someone is there to guide you, translate results, and advise you through the process.

When you have CPA or consultant's insight, you have: 

  • knowledge from past experiences
  • interpretation
  • implication
  • advice on what is (and is not) important to worry about 

So rather than being stuck with a load of analyzed data and a lot of guess work, when you entrust your data to your CPA or business consultant, they enable you to put that data to work. Not only do they have the situational knowledge that comes with being seasoned in advising, but they'll be able to tell you what your data's results mean for you specifically. They can tell you which areas of your business need attention and when, and how to advance forward with your new knowledge. 

With Peerview Data, we make it easy for your CPA or consultant to navigate where you should allocate your resources, identify and remedy pain points, address cash flow issues and more. Don't rely heavily on AI, and don't feel obligated to take the complete business of data analytics on by yourself. Invest in utilizing your CPA today.