Peerview Data Insights

What's your pain point?

It's a common question and one of the main reasons CPAs use our client analytics & benchmarking tool:  so they can easily identify, isolate and address the issues that are causing their clients trouble.

What's interesting is that whatever specific problem the company is dealing with — high costs, bad cash flow, even turnover — it can often be traced back to the same core set of questions or challenges:

1. How fast should we grow?
2. How much revenue should we expect from our people?
3. Do our costs compare to our competitors?
4. Is our marketing right?
5. Are we missing anything obvious?

Why are these questions at the heart of so many problems?

In a recent article we were reading, New Gen Apps lists 5 of the main competitive advantages that  big data analytics provides: 

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The office is quiet…eerie even. No more stacks of files. All the coffee mugs you've accumulated over the weeks are back in the break room sink. You feel a sense of relief wash over you… can it be? Is this tax season really finally over?

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Thinking about taking on an investor or selling your company?

As with real estate, it's important to take into consideration where you are in comparison to your competitors. Once you see where you stand, you can adjust the numbers and test which areas in your business could be improved or should be adjusted further in order to better your position in the market.

As a company, planning out where to use your resources can be tricky. There are often questions that arise that, on your own, there’s often no way of finding the answer to without the simple method of trial and error. Trial and error, however, is a high-stake game when it comes to your business’ resources. You need answers to questions like:

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Your clients’ numbers are trickling in, the buttons on your calculator are starting to wear thin, and your phone won’t stop ringing. How long have you had that ringing sound in your ears? What day is it? How many cups of coffee have you had now? Does it matter? Nope. It's tax season.

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