Peerview Data Insights

This article hooked me with the headline. Why? Because I'm a millennial. I work at a start up. Most of the employees here at Peerview Data are millennials. On the flip side of this, when I used to do freelance work I worked for a center whose main goal was to help entrepreneurs in the area thrive by aiding them in their business plans and so on. I've been a part of both sides: the blossoming entrepreneurs and the thriving start ups. 

FOMO: otherwise known as the “Fear of Missing Out”, often used to describe the feeling when you hear that your friends are hanging out without you or when New Years Eve rolls around (again) and you realize that you forgot to plan anything fun to do (again) and watch enviously as your news feed floods with photos of everyone you know and their cousin having the time of their lives while you sit on your couch.

Though FOMO is usually attributed as a side effect of browsing through any form of social media, let’s talk about how FOMO can (and should!) be affecting your business.

Every year like clockwork, the middle of December comes around and every publication and media portal in existence switches from their usual subject matter to a cliché list of the best and worst of the year (be that fashion, politics, or baby names), as well as at least three feature pieces on how to make, keep, or choose a resolution for the new year. There is a crazy obsession with “reinventing” oneself with the new year. A new beginning awaits. New year, new you!

As a general rule of life, we like to think that the idea of “Keeping up with the Joneses” is overrated. Move at your own pace, stick to your brand, and define success by your own terms.

When I was in grade school I was a coloring fanatic. If there was a piece of paper within arms reach, I was undoubtedly scribbling to my heart's content. My weakness was the 24 packs of skinny markers that held what seemed like every color under the sun. I remember ripping into the package and finding that perfect shade of yellow, blue, or pink and using it to color everything. Hours passed like seconds as I drew, swooped, and scrawled my way through countless pages of notebook paper. 

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Indy is one of the fastest growing cities for tech. Even in our building at The Union 525 alone we are surrounded from the floors above us to the doors around us by tech start ups. 

Barnard Marr, author of Data Strategy has a good article in Forbes about linked data, specifically how “Sharing and understanding data is undoubtedly an essential part of the process when it comes to using Big Data and analytics to make the world a better place. Fire fighting is just one of the thousands of fields where Big Data can clearly make a difference." 

Just Think: What Amazon Could Do To The Pharmacy Business. Are drug reviews and algorithm-based suggestions for further purchases on the way?

Key Financial Indicator reports are now available through Peerview Data. This analysis will help you track the vital signs of your company’s financial performance. Compare this year’s numbers to the years before, and easily access how your numbers change year after year.