Peerview Data Insights

The ROI of Big Data, Analytics & Benchmarking #21

by Kirk Enright, on Nov 1, 2017 11:31:00 AM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

This Is How Your Business Will Be Disrupted

by Kirk Enright, on Oct 31, 2017 7:27:00 AM

Greg Satell, author of "Mapping Innovation," has a good blog post about disruption that seems particularly relevant to CPAs and other professional services.

(See Infographic: Three Disruptive Forces Upending The Accounting Industry And What To Do About Them.)

You can read the entire post here, but the first two paragraphs really drive home the point that most companies focus on doing what they do better, which is good for the short term, but also need to focus on adapting what they do because that's the only way to succeed in the long term given the way customer needs change.

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Topics: Analytics big data Benchmarking CPAs Accounting Trends Accountants Competition Warren Buffet

The ROI of Big Data, Analytics & Benchmarking #19

by Kirk Enright, on Oct 28, 2017 6:15:00 AM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

The ROI of Big Data, Analytics & Benchmarking #20

by Kirk Enright, on Oct 27, 2017 4:24:00 PM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

Peerview Data Welcomes New Customer, ATX Advisory Services

by Glenn Dunlap, on Oct 24, 2017 3:17:05 PM

Peerview Data would like to recognize and thank our new customer, ATX Advisory Services, headquartered in Boston, Massachusetts, for selecting us as their benchmarking and comparative analytics solution.

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Topics: Competitive Analytics Benchmarking CPAs Accountants

The ROI of Big Data, Analytics & Benchmarking #18

by Kirk Enright, on Oct 23, 2017 4:13:00 PM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

What CEOs Can Learn From Walt Disney

by Kirk Enright, on Oct 19, 2017 8:19:00 AM

This article from Entrepreneur draws leaderships lessons from Walt Disney. While it's intended for entrepreneurs, the lessons also apply to mainstream CEOs.

Two quotes stand out because they give insight into why and how he was able to be remain so consistently innovative:

Times and conditions change so rapidly that we must keep our aim constantly focused on the future."

We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths."

Read the full article here.

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Topics: Small Business Analytics big data Benchmarking Accounting Trends

The ROI of Big Data, Analytics & Benchmarking #17

by Kirk Enright, on Oct 18, 2017 8:12:00 AM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

The ROI of Big Data, Analytics & Benchmarking #16

by Kirk Enright, on Oct 15, 2017 8:10:00 AM

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Topics: Analytics big data Accounting Software Benchmarking CPAs Accounting Trends AICPA Accountants Competition ROI

Is The New Ad Agency A CPA Firm?

by Kirk Enright, on Oct 13, 2017 8:11:00 AM

As an industry, professional services firms used to be narrowly defined by area of expertise: accounting, advertising, public relations, law, design, engineering, architecture, software development, etc.

That's all changing.

A couple of headlines jumped out recently to illustrate that point:

It's not that advertising's traditional domains (creative and media buying) don't matter to clients, it's that other services matter more.

As Alice Hatch, head of Deloitte Digital points out " The role of the chief marketing officer is changing. The CMO is playing a completely different role in the C-suite and in the boardroom now." To serve those expanded needs means "you need a much broader base of capabilities and understanding of business and technology strategy, understanding of depth, data and analytics — that is not what the agency model was built on originally."

What's bad news for agencies is good news for CPAs.

Sound strange?

Not if you consider the way overlapping and complimentary client needs influence the way professional services firms are structured.

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Topics: Small Business Analytics Advertising big data Accounting Trends Marketing CMO

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The ROI of Big Data, Analytics & Benchmarking #21

This Is How Your Business Will Be Disrupted

The ROI of Big Data, Analytics & Benchmarking #19

The ROI of Big Data, Analytics & Benchmarking #20

Peerview Data Welcomes New Customer, ATX Advisory Services

The ROI of Big Data, Analytics & Benchmarking #18

What CEOs Can Learn From Walt Disney

The ROI of Big Data, Analytics & Benchmarking #17

The ROI of Big Data, Analytics & Benchmarking #16

Is The New Ad Agency A CPA Firm?

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